Lauren Brooke didn't start this brand as a business idea first — she started it after tracing years of chronic autoimmune symptoms back to the toxic ingredients in her own skincare routine. Every product is built to 99.5% certified organic, non-GMO standards, made in the USA, and the Organic Facial Serum is where the brand's reputation was built.
The formula is a cold-pressed blend of organic plant oils: jojoba oil for deep hydration, evening primrose oil for its soothing, anti-inflammatory properties, plus beta-carotene, omega-3 and vitamin E for anti-aging support. It's formulated for normal, dry, oily and combination skin, so you're not gambling on whether it fits your skin type.
Most customers apply it morning and night, either on its own or mixed into foundation for a dewy, healthy finish before makeup — a trick worth trying if you've never combined a serum with your base makeup before.
Who it's for: anyone trying to move away from synthetic skincare ingredients without giving up results, especially if dry or reactive skin has made "clean beauty" feel like a compromise in the past.
Bottom line: at $32.50, with 10% off using code LINDSEYREM, this is a low-risk way to try a genuinely organic-first skincare brand with thousands of reviews behind it, not a startup's first product.
